Type-face and Font


In typography, typeface is a set of one or more fonts, in one or more sizes, designed with their each set of glyphs.

A typeface usually contains letters from the alphabets, numbers and punctuation marks however it may be found in ideograms and symbols.

The term typeface is frequently confused with font: the two terms had more  clear differentiated meanings before the advent of desktop publishing.

The distinction between font and typeface is that a font designates a specific member of a type family such as italic, bold, narrow, while typeface designates a consistent visual appearance or style which can be a ‘family’ or related set of fonts.

For example a given typeface such as Arial may include narrow, bold and italic fonts.


  • Arial
  • Gill Sans
  • Berlin Sans
  • Script
  • Algerian
  • Eras


  • Bold
  • Roman
  • Demi
  • Condensed
  • Italic
  • Narrow

Roles of Type-

  • Inform
  • Catch your eye
  • Advertise
  • Inspire
  • Educate
  • Express feelings and emotion
  • Highlight
  • Explain
  • Categorise
  • Direct
  • Propaganda
  • Warn

Places to find text-

  • Books
  • Textbooks
  • Magazines
  • Shop Signs
  • Road Signs
  • Menus
  • Leaflets
  • Guides
  • Maps
  • Business Card
  • Letter Heads
  • Plastic Bags
  • Labels
  • Computers
  • Packaging
  • Letters
  • Artwork

These are different pictures of the different fonts you can easily find around you, on books, bags, dvd’s.

When your choosing typeface what do you think about ?

  • Colours-What does it say?
  • Weight-Boldness?
  • Size
  • Spacing
  • Joined up
  • Bold, Italic, Underline
  • What ‘vibe’ does the typeface give ?- Old, new, fashioned, modern, friendly ?
  • Using it in an untraditional way ?


For Calliagraphy-

Ice letters-


Stitched letters-


Notes on typeface and font-





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